1. Social Contribution Activities
♦ Community Interaction
Presentation of Each Factory at Industrial Fairs
Each factory and Tokyo R&D Laboratory participate in local industrial and commerce fairs and interact with local communities.
Souma factory presents a portion of proceeds from sales as donation for Souma City and Shinchi Town.
Presentation of company donations has continued for 10 years since the establishment of factory. It is reported in local newspapers and public relations magazines and acknowledged from government officials and communities.
♦ Promotion of Sports and Sound Nurturing of Youth
Judo and Kendo Competition for Youth, Held by Police Station in Arakawa Ward
ADEKA and local police stations in Ogu, Arakawa and Minamisenjyu co-sponsor martial arts competitions for youth who attend martial arts schools at police stations. The competition started in 2000, aiming for sound nurturing and delinquency prevention of youth, and continues to improve interaction of sponsors with local communities. A record number of 165 participated in the sixth competition. There was overflowing excitement of active ambulant youth in response to cheers from parents. We continue to improve the competition, hoping that every participant is able to make an achievement from daily practice
Comment from Ogu Police Station
Since 2000, ADEKA has welcomed the sixth Judo and Kendo competition for youthful residence in Arakawa Ward, "Asahi Denka Cup", supported by three police stations in Ogu, Arakawa and Minamisenjyu in the ward for sound nurturing and delinquency prevention of youth. The highest level of competition is the biggest target and pride for youth, who learn Judo and Kendo at police stations. The skills of Judo and Kendo are improved dramatically after the matches in the competition. Their development brings both great pleasure and challenge for instructors.
♦ Social Welfare
(1) Donating Christmas Cakes to Welfare Institutions for Mentally and Physically Challenged People
Kashima and Souma factories donated our frozen cakes and soup products as a Christmas present to a local welfare institutions and a facilities for challenged people during Christmas season in December in order to interact with local mentally and physically challenged people and welfare participants.
(2) Exhibition at Nice Heart Festival (Cultural Festival for Mentally and Physically Challenged People)
The Ibaragi Prefectural Government and the sports and culture association for mentally and physically challenged people in Ibaragi Prefecture hosted "Nice Heart Festival: Cultural Festival for Mentally and Physically Challenged People" in December. The festival aims to improve the welfare of mentally and physically challenged people, and to develop understanding and awareness of prefectural residents on mentally and physically challenged people. Three thousand of our frozen cakes from Kashima Factory were presented to mentally or physically challenged people. We believe the exhibition is a meaningful opportunity to foster interaction with local community, and therefore continue to actively engage in it.
Prefectural Governor, Mr. Masaru Hashimoto
I pay my deepest respect to ADEKA, because, they promote social contribution programs in various fields, such as social welfare and blood donation. Especially, I would like to commend them on holding "Nice Heart Festival: Cultural Festival for Mentally and Physically Challenged People" donating frozen cakes every year.
The prefecture commits to create a local community where challenged people can live comfortably without anxiety. We are grateful for ADEKA's continued support and cooperation now and in the future.
♦ International Contributions
Contribution to Local Economy Overseas
Producing "SALFAT" (fat and oil for chocolate)" over the years (by our company) is recognized as contribution to local economy development. ADEKA, together with partner MITSUI & CO., LTD., received an official commendation from Chhattisgarh State government in India. Our company has continued to produce "SALFAT" from India for about 30 years, since 1977. An estimated one million local residents in total are involved in producing "SALFAT" by our company every year, with production done by buying India's own forestry products intermittently. These initiatives led to the commendation that creation of employment and sustainable livelihood of local residents contributed to development of the local economy.
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